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Nike Airforce 1 white-Localizedrsa -Enhance your RSA online shopping experience with localizedrsa, with 10 shopping departments to choose from!-Buy online in South Africa-www.localizedrsa.co.za

Nike Air Force 1 Low Sneakers

R1,500.00

Skin Corrector Gluta Night Cream

R501.50

100ml Hand Sanitizers Dermoganix Range

R50.00

SKIN CORRECTOR DAYCREAM (SPF 15)-Localizedrsa -Enhance your RSA online shopping experience with localizedrsa, with 10 shopping departments to choose from!-Buy online in South Africa-www.localizedrsa.co.za

SKIN CORRECTOR DAYCREAM (SPF 15)

R380.00

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Organic Traffic refers to the visitors that land o

Organic Traffic refers to the visitors that land on your website as a result of unpaid search results.

If you’re in e-commerce than you know how important driving traffic to your store is. Today on #ecommerceWednesday we will talk about how you can use keywords to drive traffic to your website.

A keyword is a phrase in your content which makes it easier for your content/product page/landing page to be found on search engines like Google. For example, if a customer wants to buy a new pair of Nikes online; they will go to Google’s search bar and type “Buy Nike Shoes Online”. Google will find a list of stores that have the words relevant to the customer’s search and present it as a search result.

The customer was able to find these stores because these businesses have optimized the pages relevant to that search with the relevant keywords. So in their product description or title the words Nike or Nike shoes are written for Google to find and push that information to your customer to see.
This is why it is absolutely important to make sure your product pages are optimized with keywords that relate to that specific product. However do not spam your product pages with too many keywords, Google’s algorithm is very smart, it will pick that up!

Not all stores which sell that Nike shoe will land up on the first page of a search result, some could be on page 5! As you may have experienced, no one hardly ever goes to page 5 of a Google search. Some keywords have high-ranking, meaning usually websites with high a DA will rank for those keywords.

On last week’s #ecommercewednesday we spoke about DA and how getting a higher DA takes time and effort. So if your business has a low DA you should do keyword research to find low ranking keywords that you can rank high for.

As you might have guessed, high-ranking keywords usually have high traffic while low ranking keywords usually have lower traffic.

So what you have to do now is to determine your website’s domain authority which will give you an idea of more or less which keywords should you try to rank for.

DID YOU KNOW? Your lipstick color says more about

DID YOU KNOW?

Your lipstick color says more about you than you think.

What does yours say about you?
Sanna matte liquid lipsticks make bold statements. 🛍Shop your favorite lipstick color today. Link in bio

Last week during #ecommercewednesday we spoke abou

Last week during #ecommercewednesday we spoke about the difference in having your store ranking on Google's first page vs being on any other page after that.

Everyone wants to pop up on Google's first page for the keywords/phrases which are relevant to their business. So if you sell handbags, you would want your store to appear when a potential customer searches for "buy handbags online". The best way to explain how a store can make it to Google's number one page for whichever keywords/phrases you are gunning for is to get Google to TRUST your store.

Google needs to know that you provide good content that is relevant to the person searching for it. All stores that are on Google have a ranking factor called Domain Authority. This number tells us basically how much Google can trust your store, the higher the DA, the more likely you will appear on page 1 for your relevant keywords/phrases.

Getting a high DA is a process, like a relationship you will have to prove to beloved Google through time and effort that you are worth being Google's number one. A very big component of that is backlinks.

These are basically people in Google's life that Google trusts and these people know you and like you so they basically recommend you to Google. That would obviously help increase Google's trust and in actual terms it helps boost your ranking.

The topic of backlinks is very in-depth and we would recommend you watch some youtube videos from @Moz_hq or @Neilpatel to get a better insight.

Don't forget that Localizedrsa is an online marketplace which provides you with your own unique store on our platform, if you want further information about us you can check out our seller's application on our site (link in bio) or you can ask a question aswell in the comment section.
Next week on #ecommercewednesday we will talk about how to drive traffic to your website and the different types of keyword phrases.

Do you have hair goals? Make sure not to neglect

Do you have hair goals?

Make sure not to neglect your hair this lockdown. Keep it strong and healthy.

Get the Milagro hair oil to help you strengthen your hair, giving it shine and volume. 🛍Shop now link in bio

Happy Mother's Day to heroes called Mothers. You a

Happy Mother's Day to heroes called Mothers. You are the epitome of love, sacrifice, and strength.

Need sanitizers? We deliver. Doorstep delivery for

Need sanitizers? We deliver.
Doorstep delivery for essentials.

100mL-1L Sanitizers are available for ordering

Shop online now link in bio.

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